The Duke of Sussex’s much-anticipated memoir, dubbed “Megxit Memoir,” seems to have fallen short of expectations, failing to create the intended positive impact.
According to PR and reputation crisis management expert, Edward Coram James, Prince Harry‘s attempt at image rehabilitation has been labeled as “very, very, very poor indeed.”
Despite efforts to boost his public image, the results have been far from satisfactory.
In a recent interview with Express.co.uk, GoUp’s CEO, Edward Coram James, expressed his views on the situation.
While acknowledging the success in terms of book sales and Netflix viewership, he criticized the lackluster outcome in terms of image rehabilitation.
The YouGov survey conducted post the memoir’s release revealed a significant decline in Prince Harry’s popularity among the British public, with only 24% holding a positive view of him, while 68% view him negatively.
Contrary to expectations, the poll results brought a sigh of relief to Buckingham Palace, showing increased approval ratings for King Charles and Prince William, with Queen Camilla experiencing only a slight dip.
Edward Coram James highlighted that the revelations in the memoir, though embarrassing, do not pose as severe a crisis for the monarchy as anticipated.
He compared the current situation to past royal scandals involving Prince Andrew, Fergie, and the tumultuous relationships of Diana and Charles.
The PR guru commended the Royal Family for adhering to their principle of “never complain, never explain,” emphasizing the importance of maintaining a dignified silence amidst media scrutiny.
He expressed surprise at Prince Harry’s approach, suggesting that focusing on combating negative press could have yielded more favorable results and garnered public sympathy.
Despite Prince Harry’s vocal criticism of tabloid media in various platforms, including interviews and his Netflix docuseries, the damage caused to his public image appears irreparable in the short term.
Edward Coram James speculated on a potential future reputation campaign for the Prince, highlighting the possibility of a resurgence in popularity through strategic communication efforts.
In conclusion, the fallout from the Duke of Sussex’s memoir has sparked discussions on the Royal Family’s resilience and the dynamics of public perception.
As opinions continue to fluctuate, it remains to be seen how Prince Harry navigates the aftermath of his revelations and rebuilds his tarnished image.
Share your thoughts on this unfolding saga in the comments below and stay tuned for more captivating updates on the Royal family.
